Category Archives: Smoking Alternative

How Advertising Catapulted the Cigarette Industry

LeadTobacco has a long history in the United States, and before they acquired their incredibly ill, irresponsible reputation, they were among the heaviest advertised products in the States. The Marlboro Man, Joe Camel; these guys were cigarette rock stars back in the day! However, cigarette ads go way back (more than 200 years!), to the earliest days of the US, in 1789, when P. Lorillard and Company ran a snuff and tobacco products ad in the New York daily paper.

This trend continued on for the next 150 years, and in 1868 the first large scale tobacco ad in the US appeared. It featured the cigarettes of Bull Durham and emphasized the ease and simplicity of “rolling your own” cigarettes.

By the late 1870’s, color lithography was unveiled and it changed the face of advertising. Color enabled better pictures, which meant better ads, overall communication. Color lithographs were used in cigarette packaging and on cigarette cards, which were part of the marketing strategy, which was rather elementary until the onset of WWII. This was the onset of a new era for cigarette use, and is very much when cigarette usage was solidly catapulted into the mainstream because they were included in the C-rations of American soldiers. During this time, many cigarette companies actually sent cigarettes to soldiers for free, resulting in a monumental effect of getting the soldiers completely addicted to tobacco, creating brand loyalty, and driving sales to all time highs. During this time period, marketing of cigarettes knew no boundaries; doctors as well as famous men and women endorsed them, and even children were used to help lure in customers in advertisements. This was the heyday of cigarettes as fashion statements.

In the 1950’s and ‘60’s, cigarette ads were all over television. Until the 1970’s, tobacco ads were totally legal, and you couldn’t turn on the TV set without cigarettes being sold to you, especially if you were young; a large majority of the marketing was geared towards the youth, with ads even being run during cartoons. They were an absolute study case of false advertising; prior to 1964, cigarette companies made all sorts of false claims of their cigarettes being safe from health risks. People were encouraged to “play safe with Philip Morris,” and were reassured of the safety of cigarettes because “more doctors smoke Camels”. The advertising was all about sales, and all about distorting the truth about their health effects, and keeping the truth from the public.

Things really began to change in 1970, when the Public Health Cigarette Smoking Act was passed. This was the beginning of the end, and  the end for the advertising of cigarettes on television and radio occurred. As a result of this ban, cigarette advertising was restricted to printed materials such as magazines, newspapers and billboards. By 1999, the American public saw cigarette billboard advertisements get replaced with bold anti-smoking ads.

As time passed, cigarette advertising has seen even greater restrictions. 2010 saw the passing of the Family Smoking Prevention and Tobacco Control Act, which has prevented tobacco companies from sponsoring music, sports, and other cultural events. The act goes so far as to prevent cigarette logos to appear on associated event products, logos, T-shirts, hats, and other forms of display. The crackdown has been aggressive, yet it has sparked major change.

Cigarette use is at an all-time low, and smokers continue to move beyond tobacco, embracing electronic cigarettes, which have proven to be an awesome alternative to their tobacco counterparts! It’s a guarantee that the industry will undergo many evolutions as time passes, however it is immensely interesting to see the changes that have occurred in the cigarette industry over time. One thing is for sure: the era of the e-cigarette is here!

E-Cig Lingo: What is “Throat Hit?”

vapetravelIf you spend any time reading up on vaping, interacting with the electronic cigarette community, be it online or in real life, you’ve probably come across a variety of culture-specific terms and phrases that may or may not make sense to you.

One of these terms is “throat hit.” If you’ve spent your time smoking cigarettes, you probably have never put much thought into what this means, much less had to question your cigarette producing an adequate one.

You see, tobacco smoke, because it is actually burning tobacco, will produce a heavy, full hit every time. When recreating this electronically, and without the tobacco, it takes a certain degree of technology and fine tuning within the engineering to replicate it with vapor. Obviously it can be done, and not all e-cigarette brands get it right.

The throat hit is one of the reasons why e-cigarettes have worked out so well for smokers who want something other than a traditional cigarette to obtain their nicotine from. Gums and patches are available, and obviously with nicotine, however the one element they lack is the ability to provide a throat hit like a traditional cigarette. It is what makes e-smoking so similar and comfortable for smokers.

“Throat hit” is basically the hit from the smoking device, whether it’s an electronic cigarette/ vaporizer or a traditional tobacco cigarette. It’s what you feel upon inhalation. It is the feeling of the vapor, warm and smooth, yet powerful, hitting the back of your throat. It is part of the overall experience, and the sensation is extremely pleasurable for those who are accustomed to smoking. So pleasurable in fact that e-smokers typically want devices that produce a good one.

Throat hit is impacted by the e-cigarette battery’s output, the nicotine in the cartridge, and the flavor. Finding an e-cig battery that produces the kind of throat hit you want can sometimes be tricky, but opting for a high-quality brand is a great place to start. An additional option are mods because Advanced Personal Vaporizers have the ability to be tweaked in ways that allow you to change the power of the throat hit.

The throat hit is one of those intrinsic parts of vaping that matter a whole lot. A lot of emphasis is placed upon battery power, great flavors, nicotine strength, and great accessories, however at the core of the experience, throat hit can make or break it! Choose your e-cigarette wisely; satisfaction is key!

E-Cigs VS Vaporizers

9107969_origStandard electronic cigarettes and vaporizers are two totally different animals, yet they do basically the same thing in different ways. They both have their benefits, and their own individual styles, giving users the ability to choose what works for them. For those new to e-smoking, it may be confusing to decipher between the two.

Read on to learn about the differences between them, what their benefits are, and to see which will fit your personal needs of vaping.

E-Cig Pros

  • They look like traditional cigarettes, which is great if you don’t want to be attracting a lot of attention.
  • Small, compact size makes them convenient and very easy to store.
  • Ultimate style for portability; you can take them anywhere covertly and easily.
  • Easy to use; e-cigs have been designed to be as similar to traditional cigs as possible.
  • You get all the benefits of using cartridges; they are simple and easy to use and change.
  • Very affordable; starter kits can be inexpensive and the average vaper saves thousands of dollars each year.
  • Wide variety of accessories including chargers, battery sizes and colors, storage cases, and lanyards.

Personal Vaporizer Pros:

  • Hi-tech style and design makes them both esthetically as well as functionally pleasing.
  • Vaporizers often have more control features, allowing the user to customize exactly how it performs when it comes to the vapor and the power.
  • Advanced engineering enables them to produce larger quantities of vapor.
  • The same engineering allows for more powerful throat hits than basic e-cigs.
  • Typically vaporizers work with tanks and refillable e-liquids instead of cartridges, which enables the user to have much more control over the vapor.
  • When using e-liquids, users typically have a much greater range of flavor choices at their disposal.
  • A huge selection of accessories gives users endless amounts of options for creating their ideal device.

As you can see, both styles of vaping devices offer many pros, which basically come down to preference. EverSmoke and our sister brand VaporFi offer a very large selection of both basic electronic cigarettes and the most advanced personal vaporizers, and they are available in starter kits as well as sold individually, so feel free to browse through the catalogs of both to find the perfect e-cigarette or vaporizer setup!

Smokeless cigarettes: Better for Both Your Lifestyle and Wallet

Switching to vapor cigarettes could help you save money especially in high-tax-states

money-in-a-piggy-bank

Not only does vaping with smokeless cigarettes allow you the freedom to get the nicotine your body craves in the comfort of the indoors (rather than being forced to brave the elements), they can also help to save you some money.

The cost of a pack of tobacco cigarettes (along with the taxes on them) continues to rise. However, governments at the state and federal level are increasingly looking to raise the taxes on vapor cigarettes and their accessories.

Nevertheless, you can save money over time since most smokeless cigarette cartridges equal roughly 1.5-2 packs of traditional cigarettes. This means that everyone’s individual savings will be different depending on which state you live in, the taxes that they place on tobacco cigarettes and of course how much you end up using the vapor cig device..

Electronic Vs. Tobacco Cost Breakdown

According to the Federation of Tax Administrators, a pack of cigarettes costs around $6.15 on average. Therefore, a pack-a-day smoker is likely to spend around $1,500/year in a low-tax-state—and as much as $5,000 in a high-tax-state like New York where a pack can average $13. This makes price tag for the average smoker around $2,250/year.

Most brands of disposable vapor cigarette cartridges are equivalent of roughly 1.5 to 2 packs of tobacco cigarettes and cost between $6 and $10 apiece. This means that yearly, smokeless ceigarettes will set you back roughly $1,100 to 1,800. Depending on whether you like in a low-or high-tax state, you could stand to save several hundred dollars a year.

The first consideration for someone looking to switch is whether to buy a disposable smokeless cig, or to buy a starter kit. Although starter kits have a bigger up-front investment, they offer the biggest savings in the long run.

Most disposable vapor cigarettes say they’re equivalent to about 2 packs of cigarettes and cost $6 to $10 apiece, meaning they’d cost about $1,100 to $1,800 a year, for savings of several hundred dollars a year. Savings for using a starter kit are much higher.

States Getting in the Way

Unfortunately, these savings may not last forever. While most vapers pay some sort of sales taxes, states like Minnesota and North Carolina are now placing additional taxes vapor cigarettes and liquid nicotine and other states are considering such taxes. In addition, restrictions proposed by the FDA in April may also push these costs even higher.

For more information on e-cigarette taxing, please continue reading on our blog.

However, there is always a chance that heavy competition amongst smokeless cigarette sellers could push prices lower. The prices could be driven down even further as big tobacco makers try to get into the vapor cigarette business.

Eversmoke is one of the most popular smokeless cigarette brands on the market. Besides visit our main site for the best selection, you can also browse our blog and knowledge center to learn more general information about vapor smoking and cigarettes.

Electronic Cigarettes Extending into the Mainstream

MN--E-Cigarette-BoomThe popularity of electronic cigarettes has exploded in the last few years, considering how popular they have been since they first emerged. Smokers have taken to these alternatives wholeheartedly, and their presence in the mainstream has become quite solidified. So why are smokers switching like there’s no tomorrow? Here is a look at some of the reasons!

E-Cigarettes are alternative cigarettes. They combine the latest technology to recreate and simulate the experience of smoking. They are comprised of a battery, an atomizer, a vessel that holds e-liquid (such as a cartridge, tank, or cartomizer), and a part to puff on. They contain no tobacco, burn nothing, produce no smoke, leave behind no tar, have no odor, and are not made with thousands of added chemicals. In fact, they contain very few ingredients, and truly simplify the whole concept of smoking. They are pretty straight forward devices, and the only things they have in common with traditional cigarettes are that they offer a similar experience and give you the option of having nicotine if you want it.

One of the most obvious reasons smokers switch to vaping is that they have the option to smoke as they please, without many of the negative aspects that come with smoking traditional cigarettes. For instance, they can achieve the same sensations, feeling, and process as smoking cigarettes without any smoke. The burning of tobacco is replaced with vaporizing the e-liquid, and the entire experience of vaping is cleaner, simpler, and actually more convenient than smoking traditional cigarettes. They don’t leave any odor, can be used nearly anywhere, and they create no trail of mess behind them.

The current exodus of smokers switching to vapor is not expected to slow anytime soon. Rather, the growth is predicted to expand immensely, with experts considering the present time to be merely the beginning. They are predicting an unprecedented number of smokers to become vapers this year, numbers are expected somewhere in the range of 10 million!

Why vaping has become so popular and is becoming a part of mainstream American culture is obvious. The logic is simple; they provide something people love and enjoy in a more convenient package, without the major negatives. Why wouldn’t smokers switch if they have the option?

Treat Your Smile Right: Ditch the Tobacco

article-2380669-1B0C2186000005DC-893_634x395One of the most physically unattractive effects of tobacco is what it does to your face. In particular, your smile. While cigarettes are known to cause all varieties of damage to the insides of the body, laying the groundwork for a multitude of different life-altering and deadly diseases, it can also play a nasty part in turning a once beaming smile into one better off kept behind the facade of a closed-lip smirk.

What I’m talking about is dental damage, and how smoking tobacco cigarettes can damage your teeth and destroy your oral health. Read on to find out why vapor cigarettes are the better choice for protecting your teeth, and maintaining a healthy smile.

Tobacco is not good for any part of your body, but when it comes to your teeth, they are one of the most obvious places you will actually see the destruction. Regardless of how much brushing, flossing, and regular dental cleanings you undergo, what tobacco does to the teeth is awful. Cigarettes are known to cause garish yellow staining, plaque residue build up, tooth loss, gum infections, bad breath, and mouth and other oral cancers. Does any of this sound attractive to you?

Dental experts estimate that male smokers lose an average of 3 teeth every 10 years, and female smokers about 1-2, which is about double the average of the rate nonsmokers lose teeth due to the aging process.

Other foul contributions from cigarettes include filling your mouth with carcinogenic chemicals that stick to the mouth’s lining, causing chronic bad breath. Smoking can also restrict the blood flow to the gums, which inhibits the healing of wounds and the general health of the mouth.

When you consider all of these factors, vapor cigarettes sure seem enticing, don’t they? No smoke, tobacco, tar, or the thousands of chemicals, plus an entirely clean process make them a much smarter choice to be using as opposed to traditional cigarettes.

Your smile is one of the first things people will notice about you. It’s a key to your personality, and when your teeth are irreversibly damaged, you sure can get a ton of dental work done, but you won’t get your teeth back. Protect them right, and ditch the tobacco!

What are You Really Spending on Smoking?

E-cigarettesSmoking will cost you, it’s not a cheap habit in any sense. Have you ever really considered all the ways smoking takes a toll on your bank account? I’m not just talking about the obvious continuous flow of cash that goes towards the actual cigarette packs, but also all the indirect expenses that get created as a result, and cause a hit just as well.

Don’t get me wrong, with cigarettes costing anywhere from $6 to $12 per pack, it’s an incredibly expensive habit to keep up. The average price being $7 per pack, the average yearly cost comes out to $2,550 for a pack a day smoker! If you’re thinking about alternatives, e-cigarettes save money in more ways than one, and should definitely be your motivation if you want better options.

Here is a look at the hidden expenses that come with being a smoker. While these may seem small or insignificant in the short term, they most certainly add up, and can have a greater effect on your life down the road, so plan accordingly and you could save yourself some serious money in the long run.

Life Insurance: Smokers pay more for life insurance due to having a shorter life expectancy. These policies can be as much as double the cost for nonsmokers, and sometimes costing as much as thousands more yearly.

Healthcare: Smokers typically experience more illness, and more frequently than nonsmokers, so their expenses on healthcare tend to be higher.

Medications: More illness means more medication, and drugs are usually very costly.

Dental Care: Cigarettes can cause a wide range of dental problems, incurring thousands of dollars in dental visits and treatments.

Car Insurance: Smokers are considered higher risk for insuring due to statistics showing they get into more accidents than nonsmokers. Perhaps it has to do with being more distracted and having their attention split between driving and smoking, however it does come out as an added expense.

Decline in Home Value: Smoking inside of your home can cause slowly accumulating damage, which can result in a lower value of your home if you do not consistently maintain things such as the flooring, window coverings, paint, ensuring odors do not remain, and that there is no fire damage. If you smoke in your home and are looking to sell it, updating all of these features can cost thousands of dollars.

Lower Resale Value for Cars: No matter what, the value of vehicles depreciate, and smokers have a greater chance of losing more money in this regard. Smoke odors can linger permanently in the interior, and cigarettes are known culprits of burnt seats and stained upholstery.

Impact on Retirement: Lower pension and Social Security benefits are expected for smokers, who statistically work less than nonsmokers.

The bottom line is, if you are smoking cigarettes and want to save money, you aren’t doing yourself any favors. Electronic cigarettes can help you save a great deal of money and avoid all of the long term expenses that come from tobacco and smoke. In addition to costing less overall, EverSmoke offers the amazing benefit of the Home Delivery Program, which saves customers an additional 20% off their refill cartridges.

Why continue spending thousands when you could be saving?

Where the E-Cig Industry is Headed

558750_475283232573762_170760175_nElectronic cigarettes are growing in use and popularity, and as the market begins to transition from a niche to a more mainstream sector, there are a variety of factors playing into where the industry is headed. As a whole, the success has been exceptional, with millions of smokers having tried the products, and many having switched outright to using them over traditional cigarettes. While we have a very good understanding of where the market is headed, these are the factors that are currently playing the largest role in the future of electronic cigarettes.

Vaping in Public: there are restrictions in some places regarding vaping in public. Many nonsmokers and many people in the general public are not aware of e-cigarettes, how they work, and the fact that they produce no odor or smoke. Many business owners are still on the fence on how to regard electronic cigarettes, so they (unfortunately) prefer to group them into the same category as traditional cigarettes, because even though they are alternatives, they would rather avoid confusion or confrontation. Where this goes in the future remains to be seen, however certain cities, such as New York, have banned e-cigarettes from public use, just like traditional cigarettes. Hopefully other major cities do not follow suit in such an unjust way.

Public Health: The subject of e-cigarettes and public health has garnered a lot of attention as of late. A group of international scientists recently wrote an open letter to the World Health Organization citing electronic cigarettes as a valid alternative to tobacco cigarettes, especially in regards to public health, and how they can potentially save lives, from a scientific viewpoint. The subject of health remains one of the most poignant issues surrounding e-cigarettes, and we can certainly expect regulations that approach this topic.

FDA Rulings: The FDA recently set forth e-cigarette regulations that will prohibit them from being sold to minors, a move most companies hoped for, giving further credibility to the industry, as well as keeping products intended for adults out of the hands of those who are underage. The FDA has also began regulating standards of production, which also benefits the industry in a positive way.

Industry Concerns: Before the recent FDA rulings, many feared that the products would be limited drastically, even banned, leaving customers unable to purchase them. Fortunately, it seems that this sort of action will not be taking place, as the FDA and the e-cigarette industry will be working together in a cooperative manner.

E-Cigarette Marketing: There are rules for everything, and the FDA does not take lightly to how e-cigarettes are marketed. Online and in the tangible world, marketing language for e-cigarettes is very specific. E-cigarettes are strictly intended for use as an alternative to other products, and companies are prohibited from calling them an aid to quit smoking. In order to be considered as such, a product needs strict regulation and guidelines from the FDA.

The road of success is rarely a simple or obstacle-free one, however despite these circumstances, we are confident the industry will continue to flourish. In the meantime for e-cigarette users, one of the most important factors to keep in mind for their own personal benefit is to stay up to date with current  e-cigarette laws, which will inherently affect them as the industry grows and evolves.

E-Cigs May Spell the End for Tobacco Bonds

three-cigarettes-on-the-dollar-banknotes

For years now, economists have been seeing signs that traditional tobacco cigarettes are gradually going the way of the dinosaurs—a.k.a. extinct. This downward trend is likely due to the fact that many Americans are discovering that the many harmful side effects of smoking simply aren’t worth the risk.

To solidify this fact, recent data indicates that traditional cigs may actually be in trouble much sooner than anticipated thanks to the fast rising tide of demand for smoking alternatives—the most popular of which is electronic cigs.

Already Endangered

Last month, Reuters published a report saying the first tobacco bond defaults could be right around the corner.

In 1998, Big Tobacco made an agreement between 46 U.S. states essentially stating they would pay compensation each year for additional healthcare costs incurred through smoking. These payments are based on annual cigarette sales and run into the billions of dollars. As a result, the states sold bonds that would keep paying out as long as Big Tobacco made a profit. Up till now, tobacco has been a safe investment.

However, forecasters are warning investors that some tobacco bonds may start defaulting as soon as 2020 since Americans are giving up smoking at a faster rate than previously estimated.

Most bonds were only structured to withstand a 2 to 3 percent annual decline. Yet since 2000, cigarette sales have dropped an annual average of 3.4 percent.

“If the decline goes to 6 or 7 percent, it will be very quick,” said Tom Metzold, portfolio manager at Eaton Vance Investment Managers. “I think that the first [defaults] are probably five years away,” he said.

The Rise of the E-Cig

Meanwhile, as tobacco sales plummet, the e-cig industry is thriving due to a growing number of Americans switching to a less risky and more enjoyable smoking experience.

Currently, electronic cigs only make up a fraction of the market compared to Big Tobacco, but the industry is still so young. Four years ago, e-cigs were a niche subculture for just a handful of hobbyists. But in only a few years, sales of e-cigs have grown to more than $2.2 billion annually and the number of e-cigs sold has skyrocketed from 50,000 units to over 3.5 million by 2012, according to some estimates.

If this trend continues, it won’t be long before electronic cigs take control over a majority share of the market.

“We believe consumption of e-vapor will eclipse consumption of combustible cigs over the next decade as technology improves,” wrote Bonnie Herzog, an analyst at Wells Fargo who has tracked the tobacco industry for years, in a recent report.

In other words, it is an exciting time to be an e-smoker! Learn more about how e-cigs are becoming the new normal and where they might be headed by reading our related article in the Eversmoke Knowledge Center.

If you would like to try out e-cigs for yourself, take a look at our popular electronic cig starter kits today!

E-Cig Batteries: Technologically Amazing, Technically Awesome

eversmokeInHandE-cigarettes are powered by batteries, and the majority of these are lithium ion, meaning they are made of lithium and carbon. Considered by many to be the best for their powerful output and lightweight construction, they are the lifeblood and brainpower behind even the most advanced electronic cigarettes.

In addition to being a source of power, e-cigarette batteries contribute a lot of the overall experience of vaping. They are typically the main component of the e-cigarette, meaning the body of the device it usually the battery itself. They come in two different switch styles, Manual (turns on with a switch) and Automatic (no switch, automatic turn-on), and both e-cig styles offer benefits to the user depending on what they want in an e-cig battery.

Lithium ion batteries have not been in existence a tremendously long time; they were first introduced to the market in 1997. A more modern type of battery, unlike older styles which required a metal case, lithium ion batteries can be housed in more flexible casings, enabling them to fit specific devices.

Lithium ion batteries are loaded with benefits, and very few downfalls, which is another reason they are awesome for e-cigarettes. They can hold a charge for a very long time, they boast a light weight, they are very powerful holding a great amount of stored energy, and they can handle hundreds of charging and discharging cycles.

As for negatives, there are a few you have to contend with when using lithium ion e-cigarette batteries. For starters, they have a shelf life; they literally begin degrading once they exit the factory, whether they are used or not. You can expect them to last between two and three years however, so even though they do not last forever, they will last a while. Other negatives include the fact that they are typically more expensive batteries, and they have a sensitivity to heat which can be their demise.

If you’re stumped on what e-cigarette battery switch style to go with, have a look at our article on the subject.

When it comes to vaping, users have many choices with their lithium ion e-cig batteries, from switch style to color, size, and brand. They are the best types of batteries for vaping and their many benefits outweigh the few negatives: powerful, long lasting, and very versatile make them the top choice of power when it comes to e-cigarettes.